More Than an Idea
This brand was born out of passion – the same passion you have. We’ve always been driven by cars, performance, and everything that surrounds them. When we looked for the right upgrades for our own builds, we couldn’t find what we imagined, so we decided to create it ourselves.
Our goal has always been simple: offer parts and solutions we would proudly use on our own cars. No compromises, no shortcuts. Just the kind of quality and design we believe this scene truly deserves.
Where It All Started…
I’ve been into cars for as long as I can remember, but it really started when I got my first one when I was 19 – a 2012 BMW 118D. I couldn’t wait to start modding it, even if I had no clue what I was doing at the time. Looking back now, some of the things I did were honestly hilarious, but that’s where the journey began.
As time went on, every bit of money I made went straight into my cars. It became more than a hobby. Each new build brought new challenges, and with every step, I wanted to go further, do better, and aim for higher quality. That mindset hasn’t changed. Not then, not now, and from here, the only way is up.
Our Team
A small team of highly talented designers and developers looking the change the way you experience the web

Katy Perry

Jack

BRUCE

Jack

Jessica Jones

BRUCE
Awards & Recognition
A small team of highly talented designers and developers looking the change the way you experience the web